Northwest Business Magazine - 18
Shake Off Your Boring Brand, Swiftly

It’s not enough to simply define your brand; your business must continually adapt. Susan Dobbe, of Dobbe Marketing & PR Inc., in Crystal Lake, explains how to keep your brand fresh.

Success Stories: Olafsen Design Group

When it comes to designing living spaces, the customer may bring the personality, but the designer brings the expertise. Learn how Bill Olafsen, in Chicago, has traveled the world to deliver high-end design.

Success Story: Korte Architecture

Brian and Andrea Korte’s dedication to customer service has kept their Crystal Lake firm on track for 15 years. As client needs evolve, this husband-and-wife team stands behind its work.

Women’s Networking Takes a Mentorship Role

Ladies’ networking groups have come a long way these past few decades, as the needs and roles of woring women have evolved. Meet a few of our region’s top gatherings and see how they make a positive impact.

Milestones: Out of the Box Celebrates Six Hard-Earned Years

Never mind that it opened at the beginning of an economic recession. This whimsical gift store is thriving, thanks to its unique products, ideal location and loyal base of customers.