A simple solution and some creative engineering were all it took for Jim Schultz to sell his product to MasterCraft Boats. See how engineering drives this Lake Zurich manufacturer's innovative products. ...

What if you focused less on products and invested more in customer relationships? For 30 years, this Rockford-based firm, with locations around the suburbs, has done just that. ...

What began as a new approach to flower arrangements in Geneva has blossomed into a multifaceted outlet that can dress up any room in your home. ...

Business opportunities can appear anywhere, even on the discolored roof of your home, as this McHenry County-based team discovered. ...

Is your marketing message truly reaching your audience, or are you firing in the dark? Susan Dobbe-Leahy, of Dobbe Marketing, shows why demographics will impact your next campaign. ...

Part of a Series: Discover a custom office furniture manufacturer whose constant pursuit of innovation is gaining attention. ...

Part of a series: Meet a roofing specialist who's built a reputation for quality through three generations of ownership. ...

Part of a series: Meet a team of investment and finance professionals who not only take a different approach to their work, but provide a comprehensive outlook for clients. ...

Part of a Series: Meet a team of financial planners whose retirement planning process helps clients to better prepare for the next steps. ...

Your key message is an important identifier of your business and a hook for customers. Sue Dobbe-Leahy, of Dobbe Marketing in Crystal Lake, provides examples of top-notch messages and suggestions for how to craft a winner. ...